Promotional Marketing Expert, Danette Gossett, Encourages A Bit Of Summer Daydreaming To Kickstart Fall Marketing Promotions
Owner and President of Gossett Marketing, a leading promotional marketing firm, Danette Gossett, suggests using the slower summer months to plan fall and winter promotional marketing campaigns.
MIAMI, FL– June 13, 2019 – Danette Gossett, Founder of Gossett Marketing Communications, Inc., Co-Founder of Promotions Resource, LLC, and co-author of the best-selling book, Transform, recently posted a new blog on her website entitled, “Regroup, Revive, Refresh,” in which Ms. Gossett proposes a summer project.
Gossett states, “Fall and winter are coming.” She laughingly adds, “No, this is not the beginning of a new episodic. Though now that I’m thinking about it, just maybe…” “Okay,” she says, “let me get back on track.”
Back to business, Gossett writes, “We are just entering into summer. With things slowing down a little, the kids are out of school, and it’s vacation time, it might be the perfect occasion to use some of that down time thinking about your fall and winter promotions.” She emphasizes, “Things really pick up in the fall and time becomes a precious commodity.”
“Why not gather the troops and review what you’ve done in the past?” Gossett asks, adding, “You might plan to revive one or two past promotions that worked for you and seem to still have life or that might fairly easily be refreshed to work even harder for you.” She continues, “And without too many external pressures on your time, brainstorming sessions can be more enjoyable.”
As Gossett points out, “You certainly have a multitude of marketing opportunities to explore. The traditional holidays include Labor Day, Breast Cancer Awareness Month, Columbus Day, Halloween, Thanksgiving, Black Friday, Cyber Monday, Christmas, Hanukah and New Year’s Eve and Day.” She proposes, “Why not do a little research into some whacky holidays. You’ll find an entire month-by-month listing of fantastic and fun ideas at: http://holidayinsights.com/moreholidays/index.htm”
Read the entire blog at http://www.gossettmktg.com/regroup-revive-refresh/
About Danette Gossett
Danette brings more than 30 years of experience developing advertising campaigns, direct marketing programs and sales promotions to her clients. Prior to starting her companies, she worked for New York advertising agencies including Saatchi & Saatchi & Lowe Marschalk. Her corporate experience included National Advertising Director for Avis Rent a Car Systems, Inc., and Director of Marketing Services for Royal Caribbean Cruise Line.
Find out more about Gossett Marketing http://www.gossettmktg.com/
About Gossett Marketing
Gossett Marketing is celebrating its 26th year as a promotional marketing agency. We strive to become your partner in business, not just another vendor. We approach every project utilizing our more than 33 years of New York advertising agency and corporate marketing experience to bring creative solutions to all your promotional marketing needs. We know how to drive results with promotional marketing programs. We strive to understand your brand strategy and will ensure your message integrity.